Project Launch

Top Shop Xmas

Topshop Christmas Fairytale

Today we wave goodbye to bah humbug and spread a little cheer with the launch of a web Christmas-inspired something for Topshop.

Based on the fairytale from their Once Upon A Time campaign, we created a zoetrope-inspired game to create some online buzz. Play the game by spinning the zoetrope, enter your details and there's some swish gifts up for grabs, including a year's supply of clothes and shoes.

We've referenced themes of transformation, subversion and the redemptive power of good over evil... or something along those lines at any rate.

Have a play and tell us what you think: http://www.topshopchristmasfairytale.com/

by POKE : Thursday, 13 November 2008

Project Launch

Poke Get A Little Respect

Poke Most Respected Agency

The New Media Age Top 100 came out this week. And we were totally over the moon to come out top of the Most Respected Agency league.

Thanks to everyone who gave us respect. It really means a lot. And if we knew who you were we'd engage in mutual reciprocation. Cheers.

by POKE : Friday, 26 September 2008

Project Launch

I Am Rob Law

The latest in the 'I Am' campaign is a Poke film for Orange Business about Rob Law, creator of 'Trunki' luggage for little people. A guy with a vision and plenty of self-belief, he survived being snubbed in The Dragons' Den and went on to launch an incredibly successful new business. Our own designer Cookie, who went to university with Rob, gives his views on Rob (and Trunki) from somewhere along the trail on his 6 month trek up through the USA, from Mexico to Canada on foot!

Watch 'I Am Rob Law' here

Follow Cookie and Paul's intrepid trek here.

by POKE : Tuesday, 23 September 2008

Project Launch

Where is Jont ?

the Orange unlit tour

As part of the first wave of Orange's new 'I Am' activity we've put together the Orange Unlit Tour.

Visit the blog and see what's going on right now.

Star-of-tomorrow Jont, and his trusty sidekick Dave are out on the road in their tour van. We've pimped it out with all the latest gizmos and gadgets so you can see every detail of their every move. Harnessing the power of Twitter, Flickr, YouTube and a load of other handy web-stuff you'll be full to the brim with Jonty goodness.

But they're not on just any old tour. It's a tour with an Orange difference. It's a tour that's made by everyone. The venues are peoples' houses. And the support bands are acts who've got involved via MySpace.

The proper edited first gig will be online soon on MySpace TV - we'll stick it up here as soon as it's ready...

And if you want to follow where they're going and what they're up to there's a handy widget just like the one below...

by POKE : Thursday, 21 August 2008

Project Launch

You've got to Give to Get

RockCorps

Orange RockCorps is alive and kicking, making a difference in a community near you.

Thanks to our partners and friends at Orange, RockCorps, technical partner Dreambox Creations and to the volunteers who turn up every day to earn their ticket.

Now listen to Busta, get involved and bag a ticket to the gig of the year at the Royal Albert Hall on 26th September. We'll see you there!

 

by POKE : Thursday, 07 August 2008

Project Launch

I Am Mark Beaumont

Mark

This is Mark Beaumont. He's the star of Orange's latest 'I Am' commercial. This year he broke the round-the-world cycling record, covering 18,000 miles in 194 days, which is pretty incredible when you think about it. Poke asked Orange if we could shoot a documentary to accompany the ad that viewers of interactive telly would be able to watch by pressing the red button, and with help from the crew at Weapon 7, they said "yes".

You can view it here too.

Visit the Site: I Am Everyone

by POKE : Thursday, 07 August 2008

Project Launch

MotoRokr Vid Peek

  

Here's David Elsewhere 'demonstrating' the ModeShift feature of the Moto E8 (ModeShift lets you switch the device between music player and phone mode in one simple click).

There's a few places you can go to see all the Motorola Rokr stuff we've just launched... 

If you want to find out more about the device - head over here:
http://direct.motorola.com/hellomoto/rokre8/

by POKE : Sunday, 13 July 2008

Project Launch

David Elsewhere and MotoRokr E8

Elsewhere

To demonstrate the features of the new Motorola E8. Poke enlisted the help of legendary mover David Elsewhere (to call him a dancer doesn't really describe the half of it). We worked with Motorola to find a way that could combine content and product demo in a fresh way. Maybe even making it interesting enough that people might talk about (and distribute) a product demo...

To check all the videos visit the site at:

http://direct.motorola.com/hellomoto/rokre8/experience/

by POKE : Friday, 11 July 2008

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