Zopa approached Poke to redesign their site. The redesign was aimed to get the site ready for a US launch, as well as improving the overall user experience.

Zopa allows members to lend and borrow money to and from each other via a secure service. If you need to borrow money you set your rate and term and it'll try to match you up with a bunch of people who have money to invest.

Making money social!

Zopa does it best to ensure that debts get repaid too, managing the risk by distributing the loans across the community.

Our task was to balance the social side of money with a feeling of safety and security. A really interesting brief. Previously the actual Zopa community was only accessible to people who'd registered and signed in - we wanted to bring community right upfront to demonstrate how the service works.

The site has been handed over to the Zopa team and continues to go from strength to strength.

It's an amazing service and the site won a Webby in 2007.

Check it out at: http://www.zopa.com